We are following up on our investment in Rayvn
The shareholder entities behind Metrics Venture are existing investors in RAYVN and are participating in the current equity financing round.
Read more
The network effect is one of the most underrated growth engines in any SaaS company
The idea is simple: the value of a product increases as more people use it. A classic example is the telephone. The very first telephone was almost worthless — it had no one to call. Two phones created some value. Ten made it useful. A million made it indispensable. The same
Lagging vs. leading KPIs in SaaS — and when to use them
In SaaS, metrics don’t just measure performance — they shape behavior. One of the most common mistakes teams make is relying too heavily on lagging indicators, while under-investing in the KPIs that actually drive future results. What Are Lagging Indicators? Lagging indicators measure outcomes after they’ve already happened. They
What a SaaS company must have in place before due diligence
Due diligence doesn’t create problems — it reveals them. The best SaaS companies prepare early, not when a transaction is already live. Here’s what really matters.
Leading sales is about people — Including when it’s time to let go
Leading a sales organization is often misunderstood. Many assume it’s about targets, pipelines, and pressure. In reality, great sales leadership is first and foremost about people. At its best, leadership is about making others successful. Creating clarity, setting direction, removing obstacles, and building confidence. Great sales leaders invest time