Customer Acquisition Cost (CAC) is one of the most important metrics in SaaS. It tells you exactly how much you spend to win a new customer — and how scalable your business really is. If CAC is too high, growth becomes expensive. If CAC is low and predictable, you’ve found
Growing a SaaS company isn’t about more dashboards — it’s about tracking the few metrics that actually predict success. The essentials: * ARR Growth: The simplest measure of momentum. Tells you if the market wants what you’re selling. * Net Retention (NRR): The real health indicator. If customers expand, you’
What Can We Learn from the Nordic Innovation and Start-Up Scene? Join BI Norwegian Business School for a morning dedicated to exploring Nordic collaboration, innovation, and entrepreneurship, specifically exploring venture capital and entrepreneurship education. The event brings together leading voices from Norway and Finland to share insights, strengthen partnerships, and
metrics
Net retention rate (NRR) shows how much revenue you keep and grow from your existing customers over time. It captures everything that happens after the initial sale: upgrades, downgrades, and churn. How it works: * Start with last year’s revenue from the same customer group * Add expansion (upsells, cross-sells, price
Winning SaaS deals isn’t just about great demos or clever pricing. It’s about understanding why a customer buys, who makes the decision, and what defines success. That’s why the MEDDIC framework has become a core discipline in high-performing SaaS sales teams. MEDDIC helps sellers qualify opportunities deeply
M&A is complex, but most transactions can ultimately be traced back to a few fundamental drivers. 1. You buy a market. Access to customers, distribution, and a position that would take years to build. The downside: you might pay a premium for a market you can’t retain.
Zabai announces the award of a new contract from UNESCO to develop six online Technical and Vocational Education and Training (TVET) courses for the Myanmar Youth Platform. Under this project, Zabai will work closely with subject matter experts in each field to produce high-quality video content and e-learning materials for
Metrics has donated NOK 40,000 to Fritt Ukraina in 2025. The support reflects the company’s commitment to a free and democratic Europe. “We see this as a good investment” says Chul Christian Aamodt, partner in Metrics Venture.
onix
New milestone reached! Onix is confirmed a Dagens Næringsliv Gazelle company in recognition of our commitment to profitable growth. Thank you to all our customers for their trust in Onix Work over the years, and to our team for their dedication.
onix
Chul Christian Aamodt (Partner in Metrics Venture) has taken up the position of interim CEO of Onix. Aamodt has been a board member since 2017 and will lead the company during a transitional period until a permanent CEO is hired. Metrics is represented on the ownership side in Onix.
Onix continues its positive development, delivering strong financial results and solid operational progress. The company reports 2024 revenues of NOK 61.1 million and an EBITDA of NOK 4.2 million, marking another year of healthy performance. Metrics invested in Onix in 2021—when revenues were NOK 20.3 million.
ask undervisning
Ask Undervisning delivers another solid year of performance, reporting operating revenues of NOK 44.7 million and an EBITDA of NOK 4.7 million. The results underline the company’s continued growth and strengthened market position. Since Metrics came on board in 2017, Ask Undervisning has achieved significant top-line expansion.